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The best B2B ad examples in one place

Get inspiration on how top companies like Webflow, Canva or Zapier design their high performing B2B ads.

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Platform
Type
Platform
Industry
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Weglot ad promoting a blog post titled "International Branding: How to Build a Global Brand," showing a laptop displaying the article on a purple and blue split background with a "Read more" CTA
Weglot
Weglot
SaaS / Software
Awareness
Linkedin
TestGorilla ad showing a cassette tape as a visual metaphor for outdated technology, with the headline "Tech has advanced. Luckily hiring has too." and a "Book a demo" CTA
Testgorilla
Testgorilla
SaaS / Software
Awareness
Linkedin
Workvivo by Zoom ad in French featuring a testimonial from Benjamin Latour of FranceTV Publicité, stating they achieved a 90% adoption rate just 3 weeks after launch, on a purple gradient background
Workvivo
Workvivo
SaaS / Software
Testimonial
Linkedin
Workable ad on a dark green-to-purple gradient background with the headline "Simplify your tech-stack," featuring a 3D stacked glass icon of the Workable logo
Workable
Workable
SaaS / Software
Awareness
Linkedin
NordPass ad on a dark background with the headline "Why choose us," highlighting 10,000+ businesses, G2 and Capterra ratings, a password policy UI mockup, and a "Get 14-Day Free Trial" CTA
NordPass
NordPass
SaaS / Software
Trust
Meta
Kinsta ad introducing bandwidth-based plans, showing a UI mockup of the pricing page with Single 20GB and Single 65GB bandwidth annual options, and the subheading "Same plans, greater flexibility & control"
Kinsta
Kinsta
SaaS / Software
Product
Meta
Dashlane Omnix ad on a dark background with the headline "Stop breaches before they start," featuring an abstract layered graphic with a security monitoring visualization
Dashlane
Dashlane
SaaS / Software
Product
Meta
Xero ad on a dark navy background promoting the Xero Partner program with the headline "Becoming a Xero Partner is easy. Just follow these steps:" and a link to software for accountants and bookkeepers
Xero
Xero
SaaS / Software
Lead Gen
Meta
Venmo ad showcasing the holographic Venmo Debit Card on a mint green background with photos of young people at a social event, highlighting "No monthly fee. No minimum balance. (No joke.)"
Venmo
Venmo
Fintech
Product
Meta
TestGorilla ad with bold "Cut time to hire" headline, a scissor icon cutting through a dashed line, and a "Save time without sacrificing quality" subheading with a "Read more" CTA
Testgorilla
Testgorilla
SaaS / Software
Awareness
Linkedin
Weglot ad on a light lavender background featuring a testimonial from Salomé Amar, Founder of L'Équipe Créative, praising Weglot for providing an easy way to go multilingual and generate more leads
Weglot
Weglot
SaaS / Software
Testimonial
Linkedin
Lindy ad on a warm gradient background with the headline "Automate any task," describing how to build custom AI agents that handle busywork, with a trigger-action UI showing "When this happens... Do this" and an "Automate your first task" CTA
Lindy
Lindy
AI / Data
Product
Linkedin
Workvivo by Zoom ad on a hot pink background showcasing the ClearBox Choice 2026 Leading Product award, with recognition across communications management, community and engagement, and mobile and frontline support categories
Workvivo
Workvivo
SaaS / Software
Social Proof
Linkedin
Workable ad on a dark green gradient background highlighting that Workable Recruiting software integrates seamlessly with over 275+ partners, showing logos of LinkedIn, Google, ADP, Glassdoor, Indeed, and Slack
Workable
Workable
SaaS / Software
Product
Linkedin
NordPass ad on a light background with the headline "Avoid SOC 2 pitfalls, secure your business today," showing a dashboard with 128 vulnerable passwords broken down into exposed, weak, reused, and old categories
NordPass
NordPass
SaaS / Software
Awareness
Meta
Kinsta ad on a light beige background with the headline "Make slow websites a thing of the past," featuring a 3D hand pushing a speedometer needle and the tagline "Simply better site speed" with a "Learn more" CTA
Kinsta
Kinsta
SaaS / Software
Awareness
Meta
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